Be the solicitor your clients call first
Solicitors and legal firms are managing everything from competition for clients, recruitment and retention difficulties, falling fee income and keeping abreast of legal and technological developments. With so many competing demands, it can be difficult to make time for business development. This is where Marketing Clever can help.
We provide specialist support and guidance for law firms who realise they need to:
Build profile & enhance reputation
Keep pace with competitors
Build practice value
Website and social media strategy and best practices
Provide strategic marketing advice for the leader and/or leadership team
Business development coaching/mentoring for the firm’s leaders
Develop profile for a sector or service expertise
What We Do
Sector-savvy strategic advice for senior partners and owner-managers.
Feel like you could benefit from an experienced marketing professional who understands professional services?
In my experience working in collaboration with Mary has consistently been a very positive experience. She is a clear and strategic thinker with an ability to bring people together across an organisation to deliver priority business objectives. Her ability to influence at all levels is very obvious when you work with her and she has an uncommon ability to keep people focused on the important issues. Her deep expertise and pragmatic approach to business strategy is refreshing and she is unfailingly generous with advice and her network of world-class contacts across multiple industries. I wouldn’t hesitate for a second to recommend Mary to a client or business associate.
With a strategic commercial approach combined with a practical, creative and driven skill set, Mary has a unique understanding of the ambitious professional services firm. If you want to maximise your firms marketing efforts, I highly recommend working with Marketing Clever.
Mary Cloonan is a strategic thinker and marketing expert. Mary understands professional services, and she will quickly understand your client proposition. If you want to market your services in a compelling way, call Mary Cloonan.
If you are an business with growth ambitions, want to figure out how to develop an effective market strategy, devise and implement a market programme or just simply prepare your company well to be ‘best dressed’ for the market, then you need look no further than Mary Cloonan to partner with. Mary worked with me in Russell Brennan Keane as our Market Director for 7 years as Head of our Market and Business Development functions. In a contracting economy, we managed to successfully navigate new markets, promote the Firm’ services nationally and find the new business we needed.
CPA Ireland have worked with Mary over the past number of years, from speaking at events, writing articles and providing advice to our members. Mary’s expertise in the area of marketing strategy and execution, particularly in the area of financial services is invaluable.
Let’s Work Together
Feel like you and your team could benefit from the experience of a market development professional who has worked with a number of top ten firms?
How to Market a Professional Services Firm Podcast
In this episode, we’re sharing expert advice on how to market a professional service business with our featured guest and founder of Marketing Clever, Mary Cloonan.
16 Tips for Virtual Business Development
16 Steps for Business Development in the Virtual World
Winners - Irish Accountancy Awards 2020
Irish Accountancy Awards - Tax Team of the Year.
STEP - Digital Marketing Strategy for the Private Client Practitioner
Private Client Practices- wondering how to focus on business development in virtual times? STEP Ireland are delighted to host a virtual conference this year.